Meantime Blog

News, views, insights, and musings from the Meantime teamon the world of PR, logistics, and Royal Greenwich

Moving Stories: Navigating Social Media for PR

Episode 2 of Moving Stories the Meantime Podcast

The evolving social media landscape is sometimes hard to navigate for businesses who can see the rewards, but are also aware of the risks – as Easyjet recently discovered, Social media can be a minefield for PR disasters.

In this episode of Moving Stories the Meantime Podcast, Scarlette (our intern), Hayley (Account Manager) and myself (Account Manager) talk about how we approach social media for our logistics and business clients – who uses it, why they use it and how businesses can take advantage of the different features and audience platforms like Linkedin and Twitter have on offer.

We talk about businesses can begin to think about a strategy for gaining a social media presence, and we answer the important question about who is really using Facebook nowadays.

Second album syndrome has affected music legends across the ages, and if you notice the audio quality is a bit lower this time, – it was down to technical issues that will be resolved for the next episode, and the show must go on!

Click the play button now to listen!

Button doesn’t work? Click here to listen on buzzsprout.

About the author

John Cowley

John was born the year Halley’s Comet last flew by. He studied Classics at the University of St. Andrews, and has lived in numerous countries where he picked up the languages. He speaks fluent German, Mandarin Chinese, Italian, and a little Korean. John has a Master’s in International Journalism and has been published in the local and national press.